So, you are thinking of making an SEO expert in Delhi or NCR. You have come across several so called SEO expert in Delhi and NCR. Yes, there are several SEO Consultants or experts who will tell you all the written on paper but as a plain layman you have to know the basics first, surely ask you to provide this info a good look to ensure that you’re the one being interviewed, right? You will find several small-scale SEO companies that are there, offering SEO services but the fact is they are not an expert at all. Even if they’ve got a website, it does not make them an SEO expert in any way. If you are looking for SEO expert in Delhi, NCR, or any other city, then keep reading.

You should not hire a freelance consultant unless he shows you the contract and tells you about the money he will charge. A freelance consultant may offer any service from web designing to SEO optimization and all above. But you have to be sure that he knows what he is talking about. You should also ask him how long he’s been working with clients from Delhi, NCR, and other cities.

When you talk to the consultant or the client, never mind if it’s for search engine optimization, web designing, or anything else, but you should ask him for references and check whether these references are from clients who have used his services before. Before hiring a freelance consultant for Delhi, NCR, or anywhere else in the country, you should find out if he has worked for any big corporate in India like Deepbhardwaj, Tata, Reliance, or Videocon. Also check whether he’s a part of any major search engine optimization association like IGEA, SEOI, or any such association.

He should have the necessary skills for search engine optimization, but he should also have good research skills, writing skills and website development skills. Researching and development take a lot of time, even though it’s a very simple process. The reason why most of the professionals and experts don’t make a lot of money from their optimization work is because they are doing the wrong things. For example, many people hire an SEO firm for optimizing content only and hope to earn some money from the traffic generated by the content.

Content marketing and keyword optimization are two totally different tasks. A content marketer is responsible for creating keyword rich articles for websites. These articles should be highly optimized for major search engines like Google, MSN, and Yahoo. On the other hand, a website designer needs to optimize a website design by adding relevant keywords in the design as well as making the website attractive.

If an expert does both these tasks well then he/she can expect a high rate of pay from the client. Another important thing that a digital marketing consultancy firm must have is a high ranking in search engines. The ranking of a website determines its importance. No matter how many articles you write on your website, no matter how good looking you make it, no matter how valuable your articles are, if you don’t have a high ranking then you won’t get any traffic. So a Delhi based digital marketing consultancy firm can only be considered as the best when it has a high ranking in all major search engines.